WITH A HYDROGEL TEXTURE, IT IS SKIN-FRIENDLY AND ADHERES CLOSELY TO THE LIPS. IT GENTLY MOISTURIZES AND HOURISHES THE LIP SKIN, INCREASES THE MOISTURE CONTENT OF THE LIPS, HELPS FADE LIP WRINKLES, KEEPS THE LIPS MOISTURIZED AND PREVENTS THEM FROM CRACKING, IMPROVES THE ROUGHNESS AND DULLNESS OF THE LIPS, AND MAKES THE LIPS ALWAYS STAY MOISTURIZED, HYDRATED, RUDDY, FULL, SOFT, SMOOTH AND DELICATELY SEXY WITH A POUTY LOOK.